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Act! CRM

Automated

CRM and marketing automation software for small and midsize businesses.

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Active plans

4

Total changes

4

Last change

Jun 10, 2026

Price trend

no history

What we know about Act! CRM’s pricing

Moderately active

Changes in 12 months

4

Cadence

Multiple changes per day

Direction

New plan recently added

Category position

Pricier than 89% of Marketing tools (1189 compared)

Current pricing

Act! Advantage Standard

monthly
$360/mo

Billed annually

  • yearly$360/yr($30/user/mo billed annually)
  • Full-featured CRM & Mobile App
  • Basic Email Marketing (2,500 sends/mo)
  • Office 365 & Gmail Integration
  • Standard Interactive Quotes and Payments
  • 15 GB Cloud Storage

Act! Advantage Professional

monthly
$540/mo

Billed annually

  • yearly$540/yr($45/user/mo billed annually)
  • Everything in Standard
  • Email Marketing Plus (25,000 sends/mo)
  • AI History Summary
  • AI Writing Assistant
  • Accounting Integration
  • Project Management
  • 25 GB Cloud Storage

Act! Advantage Ultimate

monthly
$720/mo

Billed annually

  • yearly$720/yr($60/user/mo billed annually)
  • Everything in Professional
  • Marketing Automation (50,000 sends/mo)
  • Lead Scoring
  • Progressive Profiling
  • Online Customer Portal
  • 35 GB Cloud Storage

Act! Premium Desktop

monthly
$480/mo

Billed annually

  • yearly$480/yr($40/user/mo billed annually)
  • On-premises deployment
  • Networked & offline access
  • Self-managed security
  • Complete control of updates
  • Expert technical support

Price history

Last 4 changes

DatePlanChangeOldNewΔ%
Jun 10, 2026Act! Premium Desktopnew plan—$40—
Jun 10, 2026Act! Advantage Ultimatenew plan—$60—
Jun 10, 2026Act! Advantage Professionalnew plan—$45—
Jun 10, 2026Act! Advantage Standardnew plan—$30—

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