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Products/E-commerce/Instamojo

Instamojo

Automated

Indian e-commerce and payment platform for small businesses with online stores, smart pages, and payment links.

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Active plans

7

Total changes

10

Last change

Aug 4, 2026

Price trend

no history

What we know about Instamojo’s pricing

Volatile

Changes in 12 months

11

Cadence

Every 6 days

Direction

Recently restructured

Category position

Pricier than 97% of E-commerce tools (1117 compared)

Current pricing

Lite

yearly
Free
  • Customizable website(Yes)
  • Transaction Fee(5% + ₹3)
  • Shopping Cart(Yes)
  • Unlimited Products(Yes)
  • Cash on Delivery(Yes)
  • Shipping Integrations(Yes)
  • Order Management(Yes)
  • Google Shopping Integration(Yes)
  • Categories and Variants(Yes)

Starter

yearly
₹583.25/mo

billed annually · ₹6,999/yr

INR 6,999/yr

  • Everything in Lite
  • Custom Domain Linking(Yes)
  • Premium Themes(19+)
  • No Instamojo branding(Yes)
  • Images per product(3)
  • Banner images(3)

Growth

monthly
₹2,999/mo

₹2,999/mo

  • yearly₹1,249.92/mobilled annually (₹14,999/yr)
  • Everything in Starter
  • Lower transaction fees(2% + ₹3)
  • Abandoned Cart Recovery(Yes)
  • Discount Coupons(Yes)
  • Whatsapp Integration(Yes)
  • Images per product(10)
  • Banner Images(10)
  • SEO Options(Yes)
  • Advanced Analytics(Yes)
  • Free domain worth up to ₹1,000(Yes)

Basic

yearly
Free
  • Unlimited landing pages(Yes)
  • Integrated Payments(5% + ₹3)
  • Themes and colour customisation(Yes)
  • Unlimited testimonials(Yes)
  • Unlimited FAQs(Yes)
  • Thank you page(Yes)
  • Discount codes(Yes)
  • Up to 3 pricing options(Yes)

Pro

monthly
₹2,499/mo

₹2,499/mo

  • yearly₹1,083.25/mobilled annually (₹12,999/yr)
  • Everything in Basic
  • Custom Domain Linking(Yes)
  • Enquiry Form(Yes)
  • No Instamojo Branding(Yes)
  • Facebook Tracking Pixel(Yes)
  • Google Analytics Integration(Yes)
  • Whatsapp and Calendly Add-ons(Yes)
  • Webhooks(Yes)
  • Custom Code and Widgets(Yes)
  • Advanced Analytics(Yes)

Quick

yearly
Free
  • Unlimited payment links(Yes)
  • Multiple modes of payments(Yes)
  • Get embeddable pay button(Yes)
  • Analytics(Yes)
  • Zapier integration(Yes)
  • Transaction Fee(2% + ₹3)

Smart

monthly
₹1,499/mo

₹1,499/mo

  • yearly₹416.58/mobilled annually (₹4,999/yr)
  • Everything in Quick
  • Show amount break up(Yes)
  • Set Expiry(Yes)
  • Discount Codes(Yes)
  • Customise Link with image and Description(Yes)
  • Custom colour(Yes)
  • Collect Information from buyers(Yes)
  • Redirect users post payment(Yes)
  • Show Thank you note to buyers(Yes)
  • Webhooks(Yes)
  • Custom Domain Linking (Coming Soon)(Yes)

Price history

Last 10 changes

₹6,999→₹6,999(0.0%)
₹6,999₹6,999₹6,999₹6,999₹6,999Aug 2026Aug 2026Aug 2026: ₹6,999Aug 2026: ₹6,999
DatePlanChangeOldNewΔ%
Aug 4, 2026Starterrestructure$6,999$6,999—
Aug 4, 2026Literestructure$0$0—
Jul 28, 2026Smartnew plan—$1,499—
Jul 28, 2026Quicknew plan—$0—
Jul 28, 2026Pronew plan—$2,499—
Jul 28, 2026Basicnew plan—$0—
Jul 28, 2026Growthnew plan—$2,999—
Jun 2, 2026Growth (Store)new plan—$14,999—
Jun 2, 2026Starter (Store)new plan—$6,999—
Jun 2, 2026Lite (Store)new plan—$0—

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