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Products/Hospitality & Events/Luma Events

Luma Events

Automated

Event Management Platform with Guest Invites and Ticketing for Creators

Visit websitePricing page

Active plans

2

Total changes

3

Last change

Aug 4, 2026

Price trend

no history

What we know about Luma Events’s pricing

Moderately active

Changes in 12 months

3

Cadence

Every 5 weeks

Direction

Recently restructured

Category position

Middle of the pack for Hospitality & Events (612 compared)

Current pricing

Luma Free

monthly
Free
  • Unlimited number of events
  • Unlimited number of guests per event
  • Blasts and automated reminders via email, SMS, push notification and WhatsApp
  • Send up to 500 invites or newsletters per week through Luma
  • Check in guests to your events through Luma
  • Accept all credit cards, Apple Pay & Google Pay
  • Accept regional payment methods such as iDEAL, Konbini and PayNow
  • Set up ticket types, group purchasing and coupons
  • 5% platform fee for paid events
  • Unlimited cohosts and event managers
  • Up to 3 admins for your calendar
  • Require approval or token gating for registration
  • Import and export data via CSV
  • Zoom integration with attendance tracking

Luma Plus

monthly
$59/mo

Billed annually

  • Everything in the free plan
  • 0% platform fee for paid events
  • Send up to 5,000 invites and newsletters per week through Luma
  • Ability to collect taxes for ticket sales
  • Check-in manager role for your events
  • Custom URL for event pages
  • Collect separate first and last names from guests
  • 5 calendar admins included, with more seats available for purchase
  • Automate workflows with Zapier API access
  • Priority support
  • Early access to select features

Price history

Last 3 changes

$708→$59.00(-91.7%)
$0.00$201$403$604$805Aug 2026Aug 2026Aug 2026: $708Aug 2026: $59.00
DatePlanChangeOldNewΔ%
Aug 4, 2026Luma Plusrestructure$708$59—
May 27, 2026Luma Plusnew plan—$708—
May 27, 2026Luma Freenew plan—$0—

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Mixily

From $19/mo

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