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Metricool

Automated

Social media analytics and scheduling platform for brands and agencies

Visit websitePricing page

Active plans

4

Total changes

6

Last change

Aug 4, 2026

Price trend

no history

What we know about Metricool’s pricing

Moderately active

Changes in 12 months

6

Cadence

Every 2 weeks

Direction

Last move: +23.3%

Category position

Middle of the pack for Scheduling & Booking (302 compared)

Current pricing

Free

monthly
Free
  • Manage 1 brand
  • Manage all your brands’ social networks (except LinkedIn and Twitter)
  • Schedule up to 20 posts per month
  • Analyze 5 competitor profiles
  • Access 30 days of analytics
  • AI social media assistant

Starter

monthly
$20/mo

From €16/month

  • Manage(up to 10 brands)
  • Unlimited content publishing
  • Analyze(up to 100 competitors)
  • Access to the X add-on
  • Access to the Advanced Analytics add-on
  • LinkedIn connection
  • Limited access to Campaign Dashboards and Metricool Studio
  • PDF and PPT reports
  • Multiple link-in-bio
  • Analytics with unlimited history
  • Access to Flows
  • Google Drive and Canva integration

Advanced

monthly
$53/mo

From €43/month

  • Manage(up to 50 brands)
  • Team and client management
  • Role management
  • Post approval system
  • Complete Twitter/X analytics
  • Customizable report templates
  • Looker Studio connector
  • Metricool API (Zapier, Make, and MCP)

Custom

custom
Custom
  • Custom number of brands
  • Metricool integration in your business
  • White Label
  • Dedicated account manager
  • Custom AI assistant credits

Price history

Last 6 changes

$16.00→$20.00(+25.0%)
$15.40$16.70$18.00$19.30$20.60Aug 2026Aug 2026Aug 2026: $16.00Aug 2026: $20.00
DatePlanChangeOldNewΔ%
Aug 4, 2026Advancedincrease$43$53+23.3%
Aug 4, 2026Starterincrease$16$20+25.0%
Jul 27, 2026Customnew plan———
May 25, 2026Advancednew plan—$43—
May 25, 2026Starternew plan—$16—
May 25, 2026Freenew plan—$0—

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