Moz has 5 plans: paid plans from $49/month and custom pricing for larger teams. We have not recorded a price change.
Moz plans and prices
Starter
monthly$49/mo
- Tracked sites — 1
- Designed for individuals managing a single website
Standard
monthly$99/mo
- yearly$948/yr($79/mo ($950 billed yearly))
- User seats — 1
- MozBar Premium
- 24/7 Support
- Moz AI-powered tools
- Campaigns — 3
- Keyword Rankings — 300
- Mobile Rankings
- Pages Crawled/wk — 100,000
Show all 36 featuresShow fewer
- Performance Metrics: On-Demand URLs — 6
- Performance Metrics: Tracked URLs — 60
- On-Demand Crawls — 5
- Site Re-crawls — not included
- AI Visibility Dashboards — not included
- Additional AI Visibility Dashboards — not included
- Prompts Tracked — not included
- Additional Prompts Tracked — not included
- Prompt Suggestions
- AI Content Brief — 2
- Domain Overview — 50
- Keyword Queries/mo — 150
- Keyword Suggestions by Topic
- AI Overviews by Keyword
- Brand Authority Score
- Keywords per Site Query — 10,000
- Keyword Lists — 5
- Keywords per List — 100
- Competitive Research — 50
- Backlink Queries/mo — 5,000
- Results per Backlink Query — 10,000
- Link Tracking Lists — 1
- Links per List — 100
- Rank Checker Queries/day — 200
- On-Page Grader Reports
- Scheduled Reports
- Branded Reports — not included
- Report Templates — not included
Medium
monthly$179/mo
- yearly$1,716/yr($143/mo ($1719 billed yearly))
- User seats — 2
- MozBar Premium
- 24/7 Support
- Moz AI-powered tools
- Campaigns — 10
- Keyword Rankings — 1,500
- Mobile Rankings
- Pages Crawled/wk — 500,000
Show all 36 featuresShow fewer
- Performance Metrics: On-Demand URLs — 20
- Performance Metrics: Tracked URLs — 200
- On-Demand Crawls — 30
- Site Re-crawls — 10
- AI Visibility Dashboards — 2
- Additional AI Visibility Dashboards — $20 each
- Prompts Tracked — 100
- Additional Prompts Tracked — $50 per 100 prompts
- Prompt Suggestions
- AI Content Brief — 10
- Domain Overview — 100
- Keyword Queries/mo — 5,000
- Keyword Suggestions by Topic
- AI Overviews by Keyword
- Brand Authority Score
- Keywords per Site Query — 30,000
- Keyword Lists — 30
- Keywords per List — 500
- Competitive Research — 75
- Backlink Queries/mo — 20,000
- Results per Backlink Query — 40,000
- Link Tracking Lists — 30
- Links per List — 500
- Rank Checker Queries/day — 200
- On-Page Grader Reports
- Scheduled Reports
- Branded Reports
- Report Templates
Large
monthly$299/mo
- yearly$2,868/yr($239/mo billed yearly ($2,868/yr))
- User seats — 3
- MozBar Premium
- 24/7 Support
- Moz AI-powered tools
- Campaigns — 25
- Keyword Rankings — 3,000
- Mobile Rankings
- Pages Crawled/wk — 1,250,000
Show all 36 featuresShow fewer
- Performance Metrics: On-Demand URLs — 50
- Performance Metrics: Tracked URLs — 500
- On-Demand Crawls — 60
- Site Re-crawls — 25
- AI Visibility Dashboards — 4
- Additional AI Visibility Dashboards — $20 each
- Prompts Tracked — 200
- Additional Prompts Tracked — $50 per 100 prompts
- Prompt Suggestions
- AI Content Brief — 50
- Domain Overview — 180
- Keyword Queries/mo — 15,000
- Keyword Suggestions by Topic
- AI Overviews by Keyword
- Brand Authority Score
- Keywords per Site Query — 50,000
- Keyword Lists — 60
- Keywords per List — 750
- Competitive Research — 100
- Backlink Queries/mo — 70,000
- Results per Backlink Query — 50,000
- Link Tracking Lists — 60
- Links per List — 750
- Rank Checker Queries/day — 500
- On-Page Grader Reports
- Scheduled Reports
- Branded Reports
- Report Templates
Enterprise
Custom
Price history
Last 10 recorded changes
| Date | Plan | Change | Old | New | Δ% |
|---|---|---|---|---|---|
| Jul 28, 2026 | Enterprise | New plan | — | — | — |
| Jul 21, 2026 | Enterprise | New plan | — | — | — |
| Jul 21, 2026 | Starter | Removed | $49 | — | — |
| May 18, 2026 | Large | New plan | — | $299 | — |
| May 18, 2026 | Medium | New plan | — | $179 | — |
| May 18, 2026 | Standard | New plan | — | $99 | — |
| May 18, 2026 | Starter | New plan | — | $49 | — |
| May 18, 2026 | Large | New plan | — | $299 | — |
| May 18, 2026 | Medium | New plan | — | $179 | — |
| May 18, 2026 | Standard | New plan | — | $99 | — |
Showing the most recent 10 changes. Full history back to 2023 is available through the developer API.
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