Optimizely
AutomatedDigital Experience Platform for A/B Testing and Personalization
Active plans
1
Total changes
3
Last change
Jul 27, 2026
Price trend
no history
What we know about Optimizely’s pricing
Moderately activeChanges in 12 months
5
Cadence
Every 2 weeks
Direction
Plan recently removed
Category position
—
Not enough peers tracked yet
Current pricing
Optimizely
customCustom
- Agentic CMS(Create, publish and improve site performance)
- Agentic Experimentation(Continuously test, learn, and optimize with AI)
- Agent Platform(Build AI agents and equip them with your brand)
- Content Marketing Platform(Plan campaigns and create content)
- Analytics(Get trustworthy, warehouse-native insights)
- Personalization(Deliver hyper-targeted experiences)
- Commerce(Launch and scale your commerce shop)
- Asset Management(Take control of your marketing content)
- Data Platform(Unify and activate your customer data)
- Feature Management(Release features confidently)
Price history
Last 3 changes
| Date | Plan | Change | Old | New | Δ% |
|---|---|---|---|---|---|
| Jul 27, 2026 | Optimizely | new plan | — | — | — |
| May 25, 2026 | Web Experimentation | new plan | — | — | — |
| May 25, 2026 | Content Marketing Platform | new plan | — | — | — |
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No confirmed competitors yet. These are Analytics products at a similar price, matched automatically — not verified alternatives.