OptinMonster
AutomatedLead generation and popup software with exit-intent, A/B testing, geolocation targeting, and 700+ conversion templates.
Active plans
4
Total changes
4
Last change
Jun 2, 2026
Price trend
no history
What we know about OptinMonster’s pricing
Moderately activeChanges in 12 months
4
Cadence
Multiple changes per day
Direction
New plan recently added
Category position
Cheaper than 93% of Sales tools (644 compared)
Current pricing
Basic
monthly$7/mo
$7/mo
- yearly$7/yr($7/mo)
- Campaign Types(All Campaign Types)
- Templates(700+ Easy To Personalize Templates)
- Page Targeting(Time on Site and Page Triggers)
- Triggers(Scroll/Interest Triggers)
- Views(Optin and Success Views)
- Support(Real Human Support)
- Integrations(Basic Marketing Integrations)
- Campaigns(Unlimited Campaigns and Subscribers)
- Sites(Use On 1 Site)
- Campaign Impressions(2,500 Campaign Impressions)
Plus
monthly$19/mo
$19/mo
- yearly$19/yr($19/mo)
- A/B Testing
- Device Targeting
- Content Locking
- MonsterEffects & MonsterSounds
- Forms(Yes/No Forms and Multiple Views)
- Analytics(Full Analytics Reporting)
- Integrations(Advanced Integrations)
- Sites(Use On Up To 2 Sites)
- Campaign Impressions(10,000 Campaign Impressions)
Pro
monthly$29/mo
$29/mo
- yearly$29/yr($29/mo)
- Exit Intent Technology
- Revenue Attribution
- Countdown Timers
- Smart Tags
- Click to Load Campaigns
- Referrer Targeting
- Cookie, JS, and Query Targeting
- Campaign Scheduling
- Webhooks
- Zapier and Uncanny Automator Integrations
- Google Analytics
- Remove OptinMonster Badge
- Sub-Accounts(2 Sub-Accounts)
- Sites(Use On Up To 3 Sites)
- Campaign Impressions(25,000 Campaign Impressions)
Growth
monthly$49/mo
$49/mo
- yearly$49/yr($49/mo)
- Geolocation Targeting
- New vs. Returning Visitor
- OnSite Retargeting
- Follow-up Campaigns
- Integrations with Shopify, WooCommerce, Magento, Easy Digital Downloads, MemberPress and more
- Coupon Wheel Campaigns
- Success Scripts
- Custom Branding
- Custom JavaScript
- eCommerce Integrations
- Unlimited Sub-Accounts
- Sites(Use On Up To 5 Sites)
- Campaign Impressions(100,000 Campaign Impressions)
Price history
Last 4 changes
| Date | Plan | Change | Old | New | Δ% |
|---|---|---|---|---|---|
| Jun 2, 2026 | Growth | new plan | — | $49 | — |
| Jun 2, 2026 | Pro | new plan | — | $29 | — |
| Jun 2, 2026 | Plus | new plan | — | $19 | — |
| Jun 2, 2026 | Basic | new plan | — | $7 | — |
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