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Qualtrics

Under review· 11

Experience management platform for surveys and data insights

Visit websitePricing page

Qualtrics has 12 plans: custom pricing for larger teams. We last read its pricing page on 4 October 2026. We have not recorded a price change.

Qualtrics plans and prices

XM for Customer Experience Suite

Custom
  • Surveys with AI follow-up prompts — included
  • Omni-Channel Experience Management — included
  • Website and Mobile App Feedback — included
  • Digital Experience Analytics — included
  • Contact Center Analytics — included
  • Quality Management and Compliance — included
  • Agent Coaching — included
  • Online Reputation Management — included
Show all 11 featuresShow fewer
  • Location Experience Hub — included
  • Unlimited users — true
  • AI-powered recommendations — included

Voice of Customer

Custom
  • Survey responses — included
  • Omnichannel feedback — included
  • Foundational Voice of Customer — included
  • Unlimited users — true

Digital Experience

Custom
  • Website and Mobile App Feedback — included
  • Digital Experience Analytics — included
  • Conversion optimization — included
  • Unlimited users — true

Contact Center

Custom
  • Contact Center Analytics — included
  • Quality Management and Compliance — included
  • Agent Coaching — included
  • Unlimited users — true

Location Experience

Custom
  • Online Reputation Management — included
  • Location Experience Hub — included
  • Location-specific insights — included
  • Unlimited users — true

XM for Employee Experience Suite

Custom
  • Employee Engagement — included
  • Employee Pulse — included
  • Employee Research — included
  • Employee Onboarding & Exit — included
  • Candidate Experience Management — included
  • 360 Development — included
  • Employee Retention Analytics — included
  • Continuous Employee Listening — suite only
Show all 10 featuresShow fewer
  • Unlimited users — true
  • AI-surfaced recommendations — included

Employee Engagement

Custom
  • Employee Engagement — included
  • Employee Pulse — included
  • Employee Research — included
  • Unlimited users — true

Employee Lifecycle

Custom
  • Employee Onboarding & Exit — included
  • Candidate Experience Management — included
  • 360 Development — included
  • Employee Retention Analytics — included
  • Unlimited users — true

XM for Strategy & Research Suite

Custom
  • Strategic Market Research — included
  • Product Research — included
  • User Experience Research — included
  • Brand and Communication Research — included
  • Survey responses — included
  • Video feedback minutes — included
  • AI video analysis — included
  • Unlimited users — true

Research & Insights

Custom
  • Strategic Market Research — included
  • Product Research — included
  • User Experience Research — included
  • Video feedback — included
  • Unlimited users — true

Brand Tracking

Custom
  • Brand Tracking responses — included
  • Social mentions — included
  • Brand and Communication Research — included
  • Unlimited users — true

Qualtrics XM Platform

Custom
  • Integrated insights
  • Dynamic segmentation
  • Automated recommendations
  • End-to-end automation
  • Seamless integrations
  • Close the loop at scale

Price history

Last 1 recorded changes

DatePlanChangeOldNewΔ%
Sep 3, 2026Qualtrics XM PlatformNew plan———

Other Forms & Surveys products

No confirmed alternatives yet.

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