Ad Badger
Under review· 5Amazon PPC ad optimization software priced by monthly ad spend tier.
Active plans
5
Total changes
7
Last change
Sep 9, 2026
Price trend
no history
What we know about Ad Badger’s pricing
VolatileChanges in 12 months
8
Cadence
Every 8 days
Direction
Last move: -22.7%
Category position
Pricier than 86% of Marketing tools (1189 compared)
Current pricing
Starter
monthly$275/mo
$275/mo
- yearly$212.5/mobilled annually ($2,550/yr)
- Up to 5k/mo ad spend
- Advanced bidding algorithms
- Automated keyword harvesting
Basic
monthly$440/mo
$440/mo
- yearly$340/mobilled annually ($4,080/yr)
- Up to 25k/mo ad spend
- Daily performance dashboard
- Negative keyword automation
Professional
monthly$510/mo
Billed annually
- yearly$510/mobilled annually ($6,120/yr)
- Up to 75k/mo ad spend
- Custom campaign rules
- Email + chat support
Platinum
monthly$920/mo
$920/mo
- yearly$708.33/mobilled annually ($8,500/yr)
- Up to 225k/mo ad spend
- Everything in Professional
Ruby
monthly$1,375/mo
$1375/mo
- custom$3,950($3950/quarter)
- custom$7,500($7500/6 months)
- yearly$1,062.5/mobilled annually ($12,750/yr)
Price history
Last 7 changes
$660→$510(-22.7%)
| Date | Plan | Change | Old | New | Δ% |
|---|---|---|---|---|---|
| Sep 9, 2026 | Professional | decrease | $660 | $510 | -22.7% |
| Jul 27, 2026 | Ruby | new plan | — | $1,375 | — |
| Jul 15, 2026 | Managed | new plan | — | — | — |
| Jul 15, 2026 | Platinum | new plan | — | $920 | — |
| Jul 15, 2026 | Professional | new plan | — | $660 | — |
| Jul 15, 2026 | Basic | new plan | — | $440 | — |
| Jul 15, 2026 | Starter | new plan | — | $275 | — |
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