Cassandra
AutomatedMarketing measurement platform for MMM and incrementality testing.
Cassandra has 4 plans: paid plans from €2,700/month and custom pricing for larger teams. We last read its pricing page on 6 October 2026. The last price change we recorded was on 16 September 2026.
Cassandra plans and prices
Essentials
monthly€2,700/mo
From €2,700/month or 0.65% of annual media spend — whichever is greater. Minimum 6-month commitment.
- See true incremental revenue — not platform numbers
- Prove what works with geo-lift tests
- Decide fast with 60-second lift readouts
- Run it yourself, self-serve
- Live in days with guided onboarding
- MMM models — Up to 3
- Incrementality experiments / year — Up to 5
- Instant incrementality (60-second lifts)
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- Guided onboarding
- Training — 4h
- Minimum commitment — 6 months
Complete
monthly€3,375/mo
From €3,375/month (€2,700 base +25% MMM+Incrementality bundle). Minimum 6-month commitment.
- Everything in Essentials, plus
- See your full channel mix in one model
- Always-on incrementality testing
- Simulate budget shifts & seasonality
- Forecast before you commit spend
- Dedicated strategist, every quarter
- Your own data & warehouse connected
Scale
monthly€4,050/mo
- yearly€64,800/yr(€5,400/mo billed annually (€64,800/yr))
- Everything in Complete, plus
- Test more channels & markets in parallel
- Weekly optimization of your budget mix
- Fully managed, end-to-end
- Monthly readouts leadership trusts
Enterprise
Custom
- Everything in Scale, plus
- One source of truth across brands & regions
- Portfolio-level scenario planning
- Embedded strategist + data scientist
- MMM models — Unlimited
- Incrementality experiments / year — Unlimited
- Instant incrementality (60-second lifts)
- Managed
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- Priority support
- Stakeholder readouts — On demand
- Dedicated data scientist
- Minimum commitment — Custom
Price history
Last 6 recorded changes
€3,375→€3,400(+0.7%)
| Date | Plan | Change | Old | New | Δ% |
|---|---|---|---|---|---|
| Sep 16, 2026 | Complete | Decrease | €3,400 | €3,375 | -0.7% |
| Sep 12, 2026 | Complete | Increase | €3,375 | €3,400 | +0.7% |
| Jul 26, 2026 | Enterprise | New plan | — | — | — |
| Jul 26, 2026 | Scale | New plan | — | €5,400 | — |
| Jul 26, 2026 | Complete | New plan | — | €3,750 | — |
| Jul 26, 2026 | Essentials | New plan | — | €3,000 | — |
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