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Products/Analytics/Latana

Latana

Automated

Brand tracking platform providing continuous market research on brand awareness, consideration and perception.

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Latana has 3 plans: paid plans from €7,900/year and custom pricing for larger teams. We have not recorded a price change.

Latana plans and prices

Essential

yearly
€7,900/yr

Starting at €7,900 per market and year

  • Awareness tracking — 4 brands across 2 custom segments or audiences
  • Monthly updates — up to 25k interviews per brand, year and market
  • Dashboard access — full access to an intuitive dashboard with easy and flexible data export options and unlimited user access
  • Segmentation — segmentation into niche audiences with clear visibility of margins of error
  • Client support — dedicated client service support for a seamless experience
  • Flexible options — option to add extra research modules, brands, or segmentations at an additional cost

Pro

yearly
€18,900/yr

Starting at €18,900 per market and year

  • Awareness tracking — 6 brands across 3 custom segments or audiences
  • Monthly updates — up to 50k interviews per brand, year and market
  • Funnel metrics — added funnel metrics for tracking brand consideration and perception
  • Analytical tools — advanced analytical tools including trend-line models and KPI predictions
  • Personalized support — personalized support from a dedicated research team
  • Flexible options — option to add extra research modules, brands, or segmentations at an additional cost

Custom

Custom
  • Brand tracking — track up to 50 brands with up to 10 custom audience segments
  • Market availability — available for 150+ countries and territories
  • Interviews — up to 100,000 interviews per market and year
  • KPI flexibility — flexible addition of KPIs from purchase drivers to brand associations
  • Research support — dedicated research and data science support

Price history

Last 0 recorded changes

No price changes recorded yet.

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