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SparkToro

Automated

Audience intelligence tool showing where target audiences spend their time online

Visit websitePricing page

Active plans

4

Total changes

7

Last change

Aug 4, 2026

Price trend

no history

What we know about SparkToro’s pricing

Volatile

Changes in 12 months

7

Cadence

Every 12 days

Direction

Last move: -25.0%

Category position

Middle of the pack for Marketing (1189 compared)

Current pricing

Free

monthly
Free
  • Reports per month(5)
  • Users(1)
  • Basic demographic data
  • Frequently visits websites
  • Social network usage

Personal

monthly
$38/mo

$50/mo

  • yearly$37.5/mobilled annually ($450/yr)
  • Reports per month(50)
  • Users(1)
  • Top 50 results for keywords, social accounts, websites
  • Unlimited list building
  • Limited demographics

Business

monthly
$112/mo

$150/mo

  • yearly$112/mobilled annually ($1,344/yr)
  • Reports per month(25)
  • Users(10)
  • Data types(All)
  • Custom logo(✓)
  • MCP access(✓)
  • Take Action(✓)
  • Persona Builder(✓)

Agency

monthly
$225/mo

$300/mo

  • yearly$225/mobilled annually ($2,700/yr)
  • Reports per month(250)
  • Users(100)
  • Data types(All)
  • Custom logo(✓)
  • MCP access(✓)
  • Take Action(✓)
  • Persona Builder(✓)
  • Single Sign-On (SSO)(✓)
  • SCIM provisioning(✓)
  • Pay by ACH or wire transfer(✓)

Price history

Last 7 changes

$50.00→$38.00(-24.0%)
$36.20$40.10$44.00$47.90$51.80Aug 2026Aug 2026Aug 2026: $50.00Aug 2026: $38.00
DatePlanChangeOldNewΔ%
Aug 4, 2026Agencydecrease$300$225-25.0%
Aug 4, 2026Businessdecrease$150$112-25.3%
Aug 4, 2026Personaldecrease$50$38-24.0%
May 25, 2026Agencynew plan—$300—
May 25, 2026Businessnew plan—$150—
May 25, 2026Personalnew plan—$50—
May 25, 2026Freenew plan—$0—

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