
Audience intelligence tool showing where target audiences spend their time online
SparkToro has 4 plans: a free plan and paid plans from $38/month. The last price change we recorded was on 4 August 2026.
SparkToro plans and prices
Free
$0
- Reports per month — 5
- Users — 1
- Basic demographic data
- Frequently visits websites
- Social network usage
Personal
monthly$38/mo
- yearly$37.50/mobilled annually ($450/yr)
- Reports per month — 50
- Users — 1
- Top 50 results for keywords, social accounts, websites
- Unlimited list building
- Limited demographics
Business
monthly$112/mo
- yearly$112/mobilled annually ($1,344/yr)
- Reports per month — 25
- Users — 10
- Data types — All
- Custom logo — ✓
- MCP access — ✓
- Take Action — ✓
- Persona Builder — ✓
Agency
monthly$225/mo
- yearly$225/mobilled annually ($2,700/yr)
- Reports per month — 250
- Users — 100
- Data types — All
- Custom logo — ✓
- MCP access — ✓
- Take Action — ✓
- Persona Builder — ✓
- Single Sign-On (SSO) — ✓
Show all 10 featuresShow fewer
- SCIM provisioning — ✓
- Pay by ACH or wire transfer — ✓
Price history
Last 3 recorded changes
$50.00→$38.00(-24.0%)
| Date | Plan | Change | Old | New | Δ% |
|---|
| Aug 4, 2026 | Agency | Decrease | $300 | $225 | -25.0% |
| Aug 4, 2026 | Business | Decrease | $150 | $112 | -25.3% |
| Aug 4, 2026 | Personal | Decrease | $50 | $38 | -24.0% |
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